Get off the road! Mount Victoria, Wellington
Get off the road! Mount Victoria, Wellington

I'm very grateful that I'm able to do the kind of work that I do. I get to work with organisations that I respect, travel to beautiful places, and do work that truly engages me.  A couple of weeks ago I got the trifecta - working in Wellington, New Zealand, in collaboration with HCMS, and helping some fantastic private and public sector organisations to build internal capability in Strategic Workforce Planning and Analytics. I also found a great place to hide from Nazgul, had an encounter with Gollum, and enjoyed the beautiful views from the top of Mount Victoria.

Gollum at Wellington Airport
Gollum at Wellington Airport

One of the things that struck me about New Zealand is some of the great branding and advertising.  Take, for example, this ad for Novus:

Or, for that matter, this ad for the entire country:

Kiwis really know how to brand, and that extends to Talent Branding as well. It's a recognition that in a small and competitive market, differentiation is critical.

Kienco runs Strategic Workforce Planning courses in both Wellington and Auckland.

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